Case Study
Case Study
How A Nutraceuticals Brand Scaled To 2238 Orders Per Month With No Processing Issues
Company
Nutra Boost Solutions
Company
Nutra Boost Solutions
Company
Nutra Boost Solutions
Services
Merchant Account Opening • Payment Orchestration • Chargeback Protection
Services
Merchant Account Opening • Payment Orchestration • Chargeback Protection
Services
Merchant Account Opening • Payment Orchestration • Chargeback Protection
Industry
Nutraceuticals
Industry
Nutraceuticals
Industry
Nutraceuticals
Year
2023
Year
2023
Year
2023
A rapidly growing nutraceuticals brand had all the right ingredients strong offer, loyal customers, and solid ad performance, but was crippled by recurring payment shutdowns. They partnered with us to rebuild their payment infrastructure from the ground up. Within 90 days, they had a fully compliant, multi-processor setup that handled over 2,000 orders a month without interruption, unlocking the growth they’d been chasing for years.
Marcel J.
CEO of Nutra Boost Solutions
"Before working with the team, we were constantly fighting shutdowns — Stripe, PayPal, even our backup gateways. Now we process thousands of orders a month without a single issue. Our ad team can finally scale without fear. It feels like we’re running a real business again."
The Challenges
Scaling a high-performing nutraceuticals brand online wasn’t as simple as increasing ad spend. Their biggest obstacle wasn’t demand, it was getting paid.
Here’s what they were up against:
Constant account shutdowns: Stripe and PayPal repeatedly froze their accounts due to “high-risk” flags, holding thousands in rolling reserves.
Interrupted cash flow: Every payment freeze meant paused ads, lost customers, and declining trust from suppliers.
Limited processing options: They had no reliable merchant accounts that could handle nutraceuticals without hidden limits or sudden termination.
Compliance uncertainty: They weren’t sure what was actually triggering flags: labeling, claims, or chargeback thresholds and had no clear strategy for risk management.
The founders were frustrated, exhausted, and stuck in a loop of rebuilding payment setups every few weeks, unable to scale despite having a winning product.
Our approach
We structured our engagement with the client into four strategic phases:
Phase 1: Risk assessment & compliance audit
We conducted a full review of their checkout flow, product labeling, claims, refund policies, and chargeback history. We identified key triggers that made them “unacceptable” to mainstream processors and built a compliant structure designed specifically for continuity-based nutraceuticals.
Phase 2: Merchant account architecture
We secured them multiple high-risk merchant accounts across EU and offshore acquirers, each with distinct MCC codes and tiered limits to diversify exposure. This architecture ensured uninterrupted cash flow even if one processor experienced delays or reviews.
Phase 3: Payment routing & continuity system
We integrated a cascading gateway setup, routing transactions automatically between processors based on card type, GEO, and risk score. This prevented single-point failure and maximized approval rates across campaigns.
Phase 4: Scale enablement
Once processing was stable, we worked with their media buying team to scale ad spend across Meta and TikTok. We implemented fraud prevention, recurring billing systems, and weekly reconciliation dashboards that kept chargebacks below 0.6% while volume tripled.
The Challenges
Scaling a high-performing nutraceuticals brand online wasn’t as simple as increasing ad spend. Their biggest obstacle wasn’t demand, it was getting paid.
Here’s what they were up against:
Constant account shutdowns: Stripe and PayPal repeatedly froze their accounts due to “high-risk” flags, holding thousands in rolling reserves.
Interrupted cash flow: Every payment freeze meant paused ads, lost customers, and declining trust from suppliers.
Limited processing options: They had no reliable merchant accounts that could handle nutraceuticals without hidden limits or sudden termination.
Compliance uncertainty: They weren’t sure what was actually triggering flags: labeling, claims, or chargeback thresholds and had no clear strategy for risk management.
The founders were frustrated, exhausted, and stuck in a loop of rebuilding payment setups every few weeks, unable to scale despite having a winning product.
Our approach
We structured our engagement with the client into four strategic phases:
Phase 1: Risk assessment & compliance audit
We conducted a full review of their checkout flow, product labeling, claims, refund policies, and chargeback history. We identified key triggers that made them “unacceptable” to mainstream processors and built a compliant structure designed specifically for continuity-based nutraceuticals.
Phase 2: Merchant account architecture
We secured them multiple high-risk merchant accounts across EU and offshore acquirers, each with distinct MCC codes and tiered limits to diversify exposure. This architecture ensured uninterrupted cash flow even if one processor experienced delays or reviews.
Phase 3: Payment routing & continuity system
We integrated a cascading gateway setup, routing transactions automatically between processors based on card type, GEO, and risk score. This prevented single-point failure and maximized approval rates across campaigns.
Phase 4: Scale enablement
Once processing was stable, we worked with their media buying team to scale ad spend across Meta and TikTok. We implemented fraud prevention, recurring billing systems, and weekly reconciliation dashboards that kept chargebacks below 0.6% while volume tripled.
The Challenges
Scaling a high-performing nutraceuticals brand online wasn’t as simple as increasing ad spend. Their biggest obstacle wasn’t demand, it was getting paid.
Here’s what they were up against:
Constant account shutdowns: Stripe and PayPal repeatedly froze their accounts due to “high-risk” flags, holding thousands in rolling reserves.
Interrupted cash flow: Every payment freeze meant paused ads, lost customers, and declining trust from suppliers.
Limited processing options: They had no reliable merchant accounts that could handle nutraceuticals without hidden limits or sudden termination.
Compliance uncertainty: They weren’t sure what was actually triggering flags: labeling, claims, or chargeback thresholds and had no clear strategy for risk management.
The founders were frustrated, exhausted, and stuck in a loop of rebuilding payment setups every few weeks, unable to scale despite having a winning product.
Our approach
We structured our engagement with the client into four strategic phases:
Phase 1: Risk assessment & compliance audit
We conducted a full review of their checkout flow, product labeling, claims, refund policies, and chargeback history. We identified key triggers that made them “unacceptable” to mainstream processors and built a compliant structure designed specifically for continuity-based nutraceuticals.
Phase 2: Merchant account architecture
We secured them multiple high-risk merchant accounts across EU and offshore acquirers, each with distinct MCC codes and tiered limits to diversify exposure. This architecture ensured uninterrupted cash flow even if one processor experienced delays or reviews.
Phase 3: Payment routing & continuity system
We integrated a cascading gateway setup, routing transactions automatically between processors based on card type, GEO, and risk score. This prevented single-point failure and maximized approval rates across campaigns.
Phase 4: Scale enablement
Once processing was stable, we worked with their media buying team to scale ad spend across Meta and TikTok. We implemented fraud prevention, recurring billing systems, and weekly reconciliation dashboards that kept chargebacks below 0.6% while volume tripled.
The results
The turnaround was immediate and measurable:
✅ 2,238 monthly orders processed seamlessly within 90 days of launch.
✅ Zero shutdowns or reserve freezes across six months of continuous operation.
✅ Card approval rate improved by 23%, increasing ROI on paid media by 38%.
✅ Chargebacks reduced by 72% through proactive monitoring and dispute automation.
✅ Processing volume scaled 4.8x without needing to switch gateways or acquirers again.The brand finally had the one thing they lacked for years: stability. With payment rails secured, they were able to focus entirely on growth instead of firefighting account closures.
Lessons learned
Processing determines profit: No ad strategy can survive without reliable cash flow.
Diversification is defense: Relying on one processor (even a “trusted” one) is a single point of failure.
Compliance equals scale: Proactive risk management unlocks stable, long-term growth in high-risk verticals.
Infrastructure before ads: Building the back-end first makes scaling predictable and profitable.
Key takeaways
This case proves that high-risk doesn’t mean high-stress. With the right compliance foundation and multi-acquirer setup, nutraceutical brands can scale confidently — processing thousands of monthly transactions without disruption. The client’s journey shows that reliability is the real competitive advantage in this space.
The results
The turnaround was immediate and measurable:
✅ 2,238 monthly orders processed seamlessly within 90 days of launch.
✅ Zero shutdowns or reserve freezes across six months of continuous operation.
✅ Card approval rate improved by 23%, increasing ROI on paid media by 38%.
✅ Chargebacks reduced by 72% through proactive monitoring and dispute automation.
✅ Processing volume scaled 4.8x without needing to switch gateways or acquirers again.The brand finally had the one thing they lacked for years: stability. With payment rails secured, they were able to focus entirely on growth instead of firefighting account closures.
Lessons learned
Processing determines profit: No ad strategy can survive without reliable cash flow.
Diversification is defense: Relying on one processor (even a “trusted” one) is a single point of failure.
Compliance equals scale: Proactive risk management unlocks stable, long-term growth in high-risk verticals.
Infrastructure before ads: Building the back-end first makes scaling predictable and profitable.
Key takeaways
This case proves that high-risk doesn’t mean high-stress. With the right compliance foundation and multi-acquirer setup, nutraceutical brands can scale confidently — processing thousands of monthly transactions without disruption. The client’s journey shows that reliability is the real competitive advantage in this space.
The results
The turnaround was immediate and measurable:
✅ 2,238 monthly orders processed seamlessly within 90 days of launch.
✅ Zero shutdowns or reserve freezes across six months of continuous operation.
✅ Card approval rate improved by 23%, increasing ROI on paid media by 38%.
✅ Chargebacks reduced by 72% through proactive monitoring and dispute automation.
✅ Processing volume scaled 4.8x without needing to switch gateways or acquirers again.The brand finally had the one thing they lacked for years: stability. With payment rails secured, they were able to focus entirely on growth instead of firefighting account closures.
Lessons learned
Processing determines profit: No ad strategy can survive without reliable cash flow.
Diversification is defense: Relying on one processor (even a “trusted” one) is a single point of failure.
Compliance equals scale: Proactive risk management unlocks stable, long-term growth in high-risk verticals.
Infrastructure before ads: Building the back-end first makes scaling predictable and profitable.
Key takeaways
This case proves that high-risk doesn’t mean high-stress. With the right compliance foundation and multi-acquirer setup, nutraceutical brands can scale confidently — processing thousands of monthly transactions without disruption. The client’s journey shows that reliability is the real competitive advantage in this space.
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Phone
+44 7426 406285
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Opening Hours
Mon to Fri: 7.30am - 6.30pm
Sat-Sun: Closed
Sometimes the hardest part is reaching out but once you do, we’ll make the rest easy.
Phone
+44 7426 406285
Email & messengers
WhatsApp & Telegram below
Opening Hours
Mon to Fri: 7.30am - 6.30pm
Sat-Sun: Closed
Sometimes the hardest part is reaching out but once you do, we’ll make the rest easy.
Phone
+44 7426 406285
Email & messengers
WhatsApp & Telegram below
Opening Hours
Mon to Fri: 7.30am - 6.30pm
Sat-Sun: Closed